ON THE BLOG

Stop Wondering How to Describe Your Client’s Brand – Download Our Ultimate List of Brand Descriptors

By Krista Smith / March 15, 2017
Download our FREE List of Brand Descriptors via WebDesignerBeautySchool.com

On our last call in the Web Designer Strategy Academy, we were going over the finer points of our Discovery Process with our clients. As a web designer, after you’ve received your completed discovery intake questionnaire (whatever that looks like for you!), the next logical step involves you taking all that information, assimilating it, and…

Read More

All You Ever Wanted to Know: Media Kits for Web Designers

By Krista Smith / March 7, 2017
All you ever wanted to know about Media Kits for Web Designers -- a WEBINAR with Krista Smith, WebDesignerBeautySchool.com

In the Web Designer Strategy Academy a couple of weeks ago we were talking about finding clients. One of our students, Sandra Scaiano, who has a strong background in Public Relations, was talking about how she follows up with potential clients she meets in person at networking events with her Media Kit. This got me…

Read More

A Candid Look Behind the Scenes of Web Designer Beauty School

By Krista Smith / February 28, 2017
A candid look behind the scenes of Web Designer Beauty School

Katy and I have been in a period of deep transformation since early November and we thought it was time we opened our hearts and business to you to let you know what the heck has been going on behind the scenes. We identified at our Web Designer Beauty School Business Retreat last July that…

Read More

How to handle clients who want to constantly pick your brain

By Krista Smith / February 21, 2017
How to handle clients who want to always pick your brain by Krista Smith WebDesignerBeautySchool.com

We’ve all been there. A client sends a short email asking, “How do I [fill in the blank]?” The answer may or may not be a quick one. If it is, you probably type out a few sentences and hit send, not thinking too much of it. Until the next request. And the next. Suddenly,…

Read More

Stop wondering how to wow your prospective clients

By Krista Smith / February 16, 2017
Stop Wondering How to WOW Your Clients today -- download our script at WebDesignerBeautySchool.com

Over in the Web Designer Strategy Academy (which we’ll be opening for registration again very soon!), we’ve been pouring over our discovery process. We’ve been talking about tightening up everything from your contact form to your actual discovery questionnaire that you send to clients after they’ve accepted your proposal. Today I’m sharing my own personal…

Read More

6 Amazing Parting Gifts Every Web Designer Should Know About

By Krista Smith / February 1, 2017
Six parting gifts every web designer should know about by Krista Smith, WebDesignerBeautySchool.com

You’ve spent the past month or two in close communication with a client while working on her website. You loved working with her — she is your ideal client. You hope that she considers you in the future if she ever needs more web design work. You’ve delivered an amazing website to her, but you…

Read More

4 Simple Time Tracking Tips to Work Smarter, Not Harder

By Katy Martin / January 23, 2017
4 Simple Time Tracking Tips to Work Smarter, Not Harder - for web designers and developers. By Web Designer Beauty School

As a web designer who runs her own business, runs a web design school, and is also a mother, my time is precious. The more efficient I can be, and the more accurately I can estimate my time needs, the better off my business — and my stress level — will be. If you have…

Read More

How to Solve the Problem of Not Having a SSL Certificate on Your Website

By Krista Smith / January 18, 2017
How to install a FREE SSL Certificate - video tutorial via WebDesignerBeautySchool.com

By now you’ve probably heard the news that coming soon Google Chrome will label websites that do not have a SSL certificate installed as not secure. Google Chrome happens to be my browser of choice. It’s what I use when I’m writing a blog post or coding a website. Currently, if I’m on a website that…

Read More

How you should really handle URGENT emails from clients, ASAP!

By Katy Martin / November 14, 2016
How you should really handle URGENT emails from clients ASAP! - An canned response email script from WebDesignerBeautySchool.com

Over in our Support School, we all frequently raise concerns about how to handle difficult client situations. Today, one of our community members turned to the group for moral and emotional support, and to get a little helping hand from Krista, our wonderful resident “client-script” guru! “I have a question for Krista Smith and everyone…

Read More

How to let go of a client you just can’t please

By Krista Smith / November 6, 2016
How to let go of a client you just can't please via Krista Smith at WebDesignerBeautySchool.com

Here’s the scenario: You have a client who you adore and is sweet as can be but her style and yours just don’t mesh. She likely even said she was on board with trusting you to DRAMATICALLY alter her brand’s aesthetic (even agreeing to and “loving” examples you sent). You could be on your third…

Read More