ON THE BLOG

Three Places You Need to Confidently Locate When Using Beaver Builder

By Krista Smith / September 12, 2017 / 0 Comments

In today’s post, I’m sharing three areas that you will need to know intimately if you’re going to use the Beaver Builder Theme and Plugin to build websites. I’m going to get right to the bottom line here and save you the time of googling around to find the places where you need to add…

Read More

How to work out exact image sizes for your Beaver Builder website templates

By Katy Martin / September 5, 2017 / 0 Comments

Today I’m sharing a quick video (less than 5 minutes) to share with you a handy way to work out the exact image sizes you will want to use to replace images from Beaver Builder website templates. As a bonus, I run through how I download the image and work with it in an Adobe…

Read More

10 Plugins You No Longer Need if You Use Beaver Builder

By Krista Smith / August 29, 2017 / 0 Comments

Katy and I have been watching and taking part in conversations over the past few months where we’ve been drawn into investigating the buzz around the Beaver Builder Page Builder plugin. When we first encountered page builders, Divi was all the rage. We felt like all the cool kids were using it yet every time…

Read More

Stop wondering what to listen to when you design and code

By Krista Smith / May 30, 2017 / 0 Comments

Do you ever wonder what others might be listening to as they sit at their laptops designing or coding with confidence? In today’s post, I’m sharing the resources I’ve curated from our students in the Web Designer Strategy Academy course. This is really about the most effective audio that will elevate your work habits and…

Read More

How to approach someone with a terrible website (and not crush their feelings)

By Krista Smith / April 27, 2017 / 0 Comments

I can’t tell you how many times I’ve been at a networking event and I get to know several of the women who share with me what a struggle it is to find clients. The first thing I do is check out their online presence. And I usually discover quite quickly that a big part…

Read More

How to Build a Strong Connection With Your Audience – the Right Way to Use Automation Sequences

By Krista Smith / April 4, 2017 / 0 Comments

You’ve set up a MailChimp form to capture emails on your website or coming soon page, and maybe you have even created an opt-in freebie to attract your ideal clients to sign up. They confirm they want to be on your email list and receive your freebie or thank you email. And then… crickets. They…

Read More

The Biggest Mistake You Might Be Making In Your Automation Sequences

By Krista Smith / March 29, 2017 / 8 Comments

A open love letter to all of the automating, opt-in sequencing queens out there. ** I wrote this love letter to those of you who might have made this mistake yourselves and even for those of us who allow our clients to fall into the same trap. **   Dear beautiful creative soul, Have you wondered…

Read More

Do I Need an Author Box for my Blog Posts?

By Krista Smith / March 21, 2017 / 0 Comments

You’ve decided to blog. You understand the commitment and even have an editorial calendar in place. (Go, you!) You’ve think set up your blog post page to look and feel inviting, function intuitively, and attract your ideal clients. Then you notice an author box at the bottom of your favorite blogger’s last post. You wonder…

Read More

Stop Wondering How to Describe Your Client’s Brand – Download Our Ultimate List of Brand Descriptors

By Krista Smith / March 15, 2017 / 0 Comments

On our last call in the Web Designer Strategy Academy, we were going over the finer points of our Discovery Process with our clients. As a web designer, after you’ve received your completed discovery intake questionnaire (whatever that looks like for you!), the next logical step involves you taking all that information, assimilating it, and…

Read More

All You Ever Wanted to Know: Media Kits for Web Designers

By Krista Smith / March 7, 2017 / 0 Comments

In the Web Designer Strategy Academy a couple of weeks ago we were talking about finding clients. One of our students, Sandra Scaiano, who has a strong background in Public Relations, was talking about how she follows up with potential clients she meets in person at networking events with her Media Kit. This got me…

Read More